Dayton, Ohio-based Winsupply has opened Winwater of Northeast Arkansas, serving waterworks contractors throughout the northeast part of the state. The company is located just east of Jonesboro in Lake City.

Tony Robinson is the president of the new company. He leads a team of four who have 25 combined years of experience in the waterworks industry. Tony and his team formerly were part of Little Rock Winwater and had been operating in Lake City as a satellite location. The two companies now operate separately, but are both part of Winsupply.

“Tony is an experienced business owner with years of experience in waterworks products and has established customer relationships in the northeast part of Arkansas,” said Roland Gordon, president of Winsupply. “Tony took advantage of what we call the ‘Spirit of Opportunity’ at Winsupply in which we share ownership in the company. He can now work with his customers in an owner-to-owner relationship with local decision-making authority.”

In the Winsupply co-ownership business model, Winsupply has majority equity in each of its locations while the local company president and sometimes employees own substantial equity. With this model, local companies have the autonomy and flexibility to decide how best to meet the needs of the customers in their markets. Co-ownership gives them “skin in the game,” pride of ownership and the ability to share in the company’s profits without caps. Winsupply provides its local company locations purchasing power, distribution and other support services such as business consulting, accounting, payroll, IT and marketing. The centralized support allows local operators to focus on their customers, local markets and products.

There are some 580 Winsupply locations across the United States serving the residential and commercial construction and industrial markets with supplies and materials.