The accompanying chart contains just a small sample of a detailed array of residential homebuilding data provided by LMAdata enabling wholesalers, reps and manufacturers to plan, evaluate and enhance sales performance.

Based on Census Bureau permit data, LMA Reports cover more than 700 local markets, all 50 states and 13 sales territories. They detail plumbing usage estimates for dozens of key products spanning fixtures, water heaters, pipe and tube, brass and valves and various other items. This is the first data base specifically designed to track the different levels of local market area homebuilding that impact branch performance.

Since residential permits are issued two to four weeks prior to construction, LMA- data provides subscribers nearly "real time" demand indicators allowing them to get a head start ordering, stocking and otherwise gearing up (or down) to business levels in the coming months.

Reports are offered in a number of data packages providing local and national market coverage according to subscriber needs. Subscriptions are based on usage and begin as low as $75 per month.

The regional permit data and local market survey shown here are an exclusive to Supply House Times each month.

For more information and a free sample of an LMA Report covering your market area, contact LMAdata toll free at 877-372-9379. E-mail: genagency@att.net.