Do you do an annual showroom budget? How about a detailed written marketing plan and budget? Too many folks don’t do many of these aforementioned business basics. In my opinion, this could be the demise of their businesses.
As Supply House Times went to press just before the Christmas and New Year’s holiday, volunteer leaders of the American Supply Association began to put the finishing touches on arguably the association’s most important initiative ever, tackling three mega issues and providing long-term sustainable solutions to them that will strengthen member companies and as a result the industry in general long-term.