Over the last 36 months, I had the opportunity to lead strategic planning workshops for associations, buying groups, independent distributors and one manufacturer.
Former American Supply Association Rick Fantham has told the story before about how national distributor Hajoca, of which Fantham is its president and CEO, had submitted its membership resignation to the national association about a decade ago.
Being successful in any business hinges on your ability to understand your customer in a way that allows you to anticipate their needs and offer a solution.
I’ve been involved with ASA for almost three decades. During that time, I’ve seen a lot of changes to both the association and the industry; I’ve also learned a lot of lessons.
In July, the ASA Executive Committee met in Chicago to review plans presented by the Issue Strategic Action Teams (ISATs) that met for the past year identifying solutions to the three most pressing issues facing members.