Defining product market fit is not an easy task for a stand-alone decorative plumbing showroom. It's especially complicated for showrooms that are a part of a multi-product brand that may supply PVF targeting plumbers, HVAC targeting builders or any of the many building products with re-distribution models.

Oatey Co. announced that Battersby Danielson Azbell (BDA) is now Oatey’s manufacturer representative in Indiana. Founded in 1986 on the Westside of Indianapolis, BDA now operates out of Fishers, Indiana, under the leadership of Chief Executive Officer Bob Danielson and President Joe Azbell.

Duravit USA has engaged New York-based agency, Dellon Sales, to represent the brand in strategic territories within the northeastern market. Dellon will expand Duravit’s presence across New York, New Jersey and Philadelphia. As a plumbing industry leader since 1949, Dellon and its team of knowledgeable professionals is poised to achieve aggressive sales goals and expand brand awareness for Duravit. 

Steve Hocurscak has joined Watts as senior product manager, regulators and automatic control valves (ACVs). He will have overall responsibility for Watts Regulator and ACV product management, as well as for developing and executing new strategies focused on business growth. 

Harry Eklof & Associates has three locations, including a training facility located in Landover, Maryland.  Distributors, contractors and engineers throughout the region can conveniently attend product demos, contractor certification classes and educational seminars. They also offer a full menu of virtual training opportunities.

LeadSmart Technologies, a leader in the cloud-based CRM, channel collaboration and business intelligence market, announced a technology partnership with NetPlus Alliance (NetPlus). Headquartered in Lockport New York, NetPlus is a buying group for industrial and construction supply distributors. LeadSmart will provide its innovative Channel Cloud SaaS product solutions to NetPlus’s membership of distributors, suppliers and independent manufacturers’ representatives throughout North America.

In addition to the Foundation’s direct financial support, A. O. Smith has also partnered with the American Red Cross to create a donation microsite to assist employees in making personal contributions to the relief efforts if they choose.

The fourth edition of "Modern Hydronic Heating & Cooling, for Residential and Light Commercial Buildings" will be available through major booksellers on April 1.

In this role, Heckman will provide a wide array of marketing and sales support across T&S, the global plumbing manufacturer headquartered in Travelers Rest, South Carolina.

Eddie Goodwin, senior vice president of A. O. Smith Corp., and president and general manager of Lochinvar, will retire July 1, and Stephen O’Brien, chief operating officer, has been named the successor.