Every quarter the first thing I do to put together that report is to pull down the most recent ASA Monthly Economic Report and Monthly Sales Report from (both are readily available in the Business Intelligence section of the MyASA members' only portal at www.asa.net).
Nothing gives me better insight to the state of our industry and where the industry is headed.
While much uncertainty in the economy is ahead, we know we’ve been in this position before and we know we can weather any changes ahead. It will be increasingly important to harness the power of not only our industry trade association, but also the power of the organizations across our industry working together collectively, cooperatively and complementary as buying groups, adjacent industry organizations, and regions to support our overall industry strength.