Before Amazon, buying something online was unimaginable. Amazon changed the game by offering 2-day delivery and forcing retailers to adapt. You can't beat Amazon by copying their tactics. You need to offer something different.
On Dec. 7, 2021, more than 27,000 customers of Amazon Web Services (AWS) — which includes Ring Security Cameras, Disney+, Netflix, Prime Video, Facebook, Venmo and more— experienced site outages, slow streaming or complete shut-offs of services. The outage also affected Amazon’s ability to deliver on its usually two-day shipping promise and delayed updates for customers.
Could you imagine all the problems that you would encounter if you sold split A/C systems online to consumers? Think of the liability! And how would you handle returns? Not a good idea!